What’s wrong with marketing today?

Written by Marta Pereira , posted August 24, 2016
Online marketing concept - Marketeer working at the desk

What a silly question, heh? After all, we live in a world where marketing managers are empowered by data that helps them understand who their target is, where it is and which are the best ways to communicate and engage; where decisions are not merely a result of someone’s intuition; rather, they are based on detailed performance measurements. Marketing has become less about inspiration and more about science and engineering.

About us

Want to know more about BySide?


Check our website here